Closed 2 deals in 1 week with a new offer presentation

"I tried a new way of presenting my offer, and I closed two deals in one week. I present plastic surgeons the normal price first, then I handle objections, and after that I present a downsell or momentum offer with a one time payment for 30 to 45 days. Two people from different countries said yes. I’m doing it this way because I want testimonials, so I offer the deal in exchange for being able to record a testimonial or use their case as a case study. My client acquisition cost is about $66, so I’m planning to keep doing this because it’s closing."